As Head of TuneCore, UK/IE/AU/NZ, Sarah Wilson is responsible for managing and building the company’s artist roster in her regions and supporting local artists through partnership opportunities and marketing initiatives, business development and industry relations/education.

Tunecore is a leading global artist development platform, owned by Believe, and home to such artists as Cleo Sol, Deeps and Los Campesinos!

Sarah’s experience lies solidly within the music industry, having worked at Universal Music UK as Vice President, International Marketing, and at The Orchard in Artist Services. She spent 13 years at Beggars Group, rising through the ranks within the international department, beginning as Sales and Promo Manager, and ascending to Director of International. She has worked with Beggars Group’s most celebrated artists including Adele, Radiohead, The National, MIA, and Bon Iver, and across labels like XL, 4ad, Rough Trade, Matador, and Young Turks.

She is also co-chair of the UK chapter of Women In Music.